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By David Alonso • May 22, 2017

How Recruiting Software Can Help Set Yourself Apart as a Salesperson

The sales industry waits for no one. As the world becomes more interconnected, sales professionals will have to work harder and smarter to temper the growing, diverse demands of the consumer. There are few in the industry that are able to adapt naturally to a changing economy; for most of us we must hone our abilities and be open to growth opportunities. In the fast paced and often hectic world of sales, a few skills can be the difference between major success and unfortunate failure.

Recruiting requires a full understanding of both the particular needs of your company and your role as the fulfiller of those needs. It is your duty to understand why the company requires the additional help, why it is expanding its workforce, and the goals of the organization as a whole. So, as a salesperson, you must have a thorough knowledge of what your client requires. Using both online recruitment software and applicant tracking software will allow you to organize your thoughts on prospective candidates in a reliable manner. An online platform will give you access to your candidate and upper management on a continual basis while tracking software will alert you to follow up with potential hires. With the expansive demands of growing industries, vigilance is necessary to fulfill your role as a sales professional.

The rapid expansion of the global sales industry has brought ubiquitous diversity to the field; those who struggle adapting to the ever changing face of customer service and sales are likely to fall behind. Recruitment is a catalyst for the interactions of different corporate beliefs and problem solving abilities which makes your role greater than just the hiring of a good candidate; you must find candidates that are well rounded, open minded, and flexible. These interactions are becoming a commonplace for small businesses that deal directly with hiring individuals of all backgrounds; these companies would benefit from implementing specialized recruiting software designed to help them find people with the perfect set of skills. A small business does not have the financial means of making mistakes with their hiring process; they must use applicant tracking software and skill profiles to find the right candidate. These online staffing programs will allow recruiters to make the best sale by finding the perfect person to fill a role within the company.

As companies grow larger and more employees are needed, recruiters must act as both a sales person for the company and a customer service representative for their prospective candidates. The world’s most valuable commodity is time; there will never seem to be enough of it for you as a sales professional. Unfortunately, a growing trend amongst sales professionals is to forgo courteous and friendly customer service for a quick close on the sale. The best way to avoid this behavior is by implementing recruiting software that comes with built in alerts to follow up with your candidates and be an information line between them and the company. By being attentive, your client will feel that there is more to your interaction than a sale. This will raise morale in all aspects of the sales process.

The world of sales is exciting, enriching, and provides a platform for unimaginable growth potential. Being successful as a sales professional can come in many forms but those that are quickest to adapt to change are usually the best to fare in the industry. As a recruiter, you must understand the immense importance your role has within your organization. You have the power to change the course of the company by bringing in new ideas and beliefs that will guide the corporate culture for many years. So, as you tackle the world of sales remember these three approaches: understand every facet of your company’s needs, be flexible to diversity and change, and always be polite and follow up. With these skills, you should be able to navigate the world of sales with ease!

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